Identity Designer based in the vibrant city of Porto, Portugal
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Juquinha
2023Project type: Visual Identity
Project detayls:
This is a new visual identity for a bakery in Foz do Douro, inspired by the sea and local landmarks. The branding uses orange and brown, with iconic monuments referenced in images.
This is a new visual identity for a bakery in Foz do Douro, inspired by the sea and local landmarks. The branding uses orange and brown, with iconic monuments referenced in images.
Project Summary:
The new visual identity for the bakery located in Foz do Douro is inspired by the sea and the surrounding area. The color scheme for the new branding incorporates orange and brown, which were previously used by the bakery and were preferred by the owner.
To capture the essence of the area, some iconic monuments were used as reference for the images and icons featured in the branding. The new logo features a typeface-based design, with a smaller logo also using typography but with a more condensed and bold font.
In addition to the logo, new designs were created for the bakery's boxes and bags. The design for the packaging is clean and modern, yet still captures the essence of the surrounding area. The packaging is intended to be both practical and aesthetically pleasing, and is designed to appeal to a wide range of customers.
The new visual identity also includes a series of posters celebrating the bakery's rebranding. The posters feature bold typography, bright colors, and images of the iconic monuments that inspired the branding. The posters are intended to be eye-catching and memorable, and are designed to promote the bakery's new identity in the local community.
Overall, the new visual identity for the bakery is a celebration of the surrounding area and the bakery's history. The branding captures the essence of the sea and the iconic monuments in Foz do Douro, while also appealing to a modern audience. The new identity is both practical and aesthetically pleasing, and is sure to be a success with customers old and new.
